Pagani Zonda 760 Riviera

OVERVIEW ABOUT THE PAGANI ZONDA 760 RIVIERA

The Pagani Zonda 760 Riviera occupies a singular place within the modern hypercar landscape, not only because it is a one-off commission built through Pagani’s UNICO program, but because it represents the final, most mature expression of the Zonda lineage—an automotive dynasty that has long transcended its category to become a cultural object of desire among the world’s most advanced collectors. Unlike factory-produced limited editions, a UNICO commission implicates a complete factory transformation performed by Pagani’s Modena artisans, resulting in a vehicle that cannot be reproduced, replicated or compared to any other Zonda 760.

This specific example began its life as a Zonda F, one of the most celebrated variants in the model’s early evolution. It was later returned to Pagani’s atelier for a complete reconstruction, emerging as the Zonda Riviera—a bespoke interpretation aligned stylistically with the “760 Series” yet retaining a distinct identity. The Riviera combines the structural rigidity of the Zonda F chassis with a redesigned exterior featuring a new bonnet, a prominent 760-inspired rear wing, a central carbon-fiber fin, and a signature roof-mounted air scoop. These elements are not aesthetic additions; each is engineered to improve airflow, cooling and stability while preserving the iconic Zonda silhouette.

Visually, the Riviera stands apart through its pearl white exterior enriched with exposed carbon-fiber elements and blue-painted accents that run across the aerodynamic structures. Pagani’s carbon finishing—hand-laid, directional and flawlessly matched—is visible across the diffuser, fins, mirrors and intake surfaces. The color balance evokes the luminosity and contrast of its namesake coastal region, giving the Riviera a sculptural presence that appears simultaneously delicate and immensely technical. No other Zonda shares this exact specification, pattern or visual composition, reinforcing the car’s status as a unique, non-repeatable artifact.

Inside, the cabin blends deep blue Alcantara, premium leather, and naked carbon fiber, configured in a layout that reflects the original owner’s vision rather than predefined factory schemes. The stitching, seat shape, instrument panel, and aluminum detailing have all been individually commissioned—each component machined, wrapped or assembled by hand. Unlike many modern hypercars, the Riviera maintains the raw, analog character of the Zonda lineage: a tactile cabin, exposed structural components, mechanical switches, and a driving posture designed for immersive engagement rather than interface abstraction.

Mileage is another factor that underscores the Riviera’s exclusivity. With only 907 kilometers on the odometer, the car has seen extremely limited use. Its life has been curated more as an investment-grade art piece than as a road-going machine. Its maintenance and condition align with the standards expected of collectors who preserve Zondas as long-term assets rather than consumable vehicles. For many UHNWI collectors, a one-off Pagani with sub-1,000 km mileage occupies the same cultural tier as a commissioned Richard Mille, a unique Greubel Forsey, or a Patek Philippe pièce unique.

Initially, the Riviera was presented through Amian Collection Cars in Germany, positioned as an ultra-rare opportunity with a valuation approaching €13 million. However, given the difficulty of concluding a private, fixed-price transaction at this level, the owner elected to consign the car to RM Sotheby’s Abu Dhabi, one of the most internationally visible platforms for top-tier hypercar auctions. This move reflects a broader trend in the high-end automotive market: when an asset is unique, non-replicable, and extremely high in valuation, public auctions often reveal the true clearing price by mobilizing global bidders and creating competitive tension.

The Riviera is therefore scheduled to cross the block on 5 December 2025 during the RM Sotheby’s auction at the St. Regis Saadiyat Island Resort. The auction listing describes the Riviera as “to be offered at auction,” confirming that the sale has not yet occurred. Its official estimate stands between $9.5 million and $10.5 million USD, a range consistent with current market signals for one-off Zonda 760 examples. Specialized automotive media outlets report that the car’s estimated top valuation remains at $10.5M, affirming that the auction is expected to attract a sophisticated international pool of collectors and investors.

The strategic shift from a private dealership listing to a global auction house underscores two realities of the ultra-rare hypercar market. First, liquidity is often achieved through visibility: showcasing a one-of-one Zonda at an international venue expands the buyer pool beyond private networks. Second, competitive environments generate FOMO among collectors, which can drive price discovery beyond the limits of a single negotiation between buyer and dealer. For hypercars in this tier—especially one-offs tied to Pagani’s UNICO program—public auctions have become a recognized method for revealing the true value of the asset.

For potential buyers, the Riviera represents not just an extraordinary car but an intersection of provenance, technical purity, artisanal construction, and market scarcity. There will never be another Zonda Riviera, and its imminent appearance at Abu Dhabi 2025 positions it as one of the most anticipated hypercar offerings of the year, and a potential cornerstone for any world-class automotive collection.